This 12 months, Sanrio hasn’t held again because it celebrates its most iconic character’s birthday with new toys, merchandise, and different collaborations. The social gathering continues with the launch of a brand new fiftieth Anniversary Hello Kitty plush present set from Build-A-Bear Workshop.
The fiftieth Anniversary Howdy Kitty plush has a mixture of blue, pink, and purple with sparkly accents; white eyes; and white whiskers. Instead of her iconic bow, followers will discover a plush 50. It’s out there by itself or bundled with the pink Howdy Kitty birthday gown and cupcake. If youngsters need extra Sanrio, Construct-A-Bear has an present Hello Kitty and Friends plush collection that includes Kuromi, Cinnamoroll, and extra.
We’re excited to increase our Construct-A-Bear assortment with the launch of this particular fiftieth Anniversary Howdy Kitty plush, bringing followers a singular collectible that they will cherish for years to return. As our partnership with Construct-A-Bear continues to develop and evolve, we’re wanting ahead to introducing new merchandise and activations that encourage playfulness, enjoyable, and creating memorable moments collectively.
“We’re delighted to collaborate with Sanrio on the first-ever Howdy Kitty and Mates impressed Construct-A-Bear Workshop location, particularly as we rejoice the exceptional fiftieth anniversary of this beloved character,” mentioned Anjali Khosla, Vice President of Model Administration of Construct-A-Bear Workshop. “Past this milestone second, the timing can also be supportive of the strategic growth of our world retail footprint in addition to the purposeful extension of our addressable market to incorporate teenagers and adults – which can also be a key client for Howdy Kitty and Mates.”
Construct-A-Bear can even minimize the ribbon on the first-ever Construct-A-Bear x Howdy Kitty and Mates Workshop at Westfield Century Metropolis in Los Angeles. The shop will characteristic particular occasions and unique merchandise, together with make-your-own variations of fan-favorite Sanrio characters. The Los Angeles location will open forward of the official anniversary in November.
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