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Relatable, Almost Friday Media Launch Almost Friday Adult Drinking Game

Relatable launched a brand new grownup ingesting sport, made in partnership with Nearly Friday Media, which is thought for its social media way of life and beer model Friday Beers.

The Nearly Friday game comes at a time when kidults proceed to affect the market, as Circana reports that buyers ages 18 and up contributed greater than $1.5 billion to the market within the first quarter of 2024. With its rising portfolio of grownup celebration video games, Relatable continues to capitalize on the development. 

Nearly Friday contains 250 playing cards and a die. | Supply: Relatable

Nearly Friday, designed for adults ages 21 and up, comes with 250 playing cards and options 4 mini-games with totally different codecs together with Fast Fireplace, Most Doubtless Challenges, Trivia, and Horse Racing.

We stay steadfast in our method to increasing collaborations and partnerships with high manufacturers and expertise throughout the leisure panorama, and imagine this partnership is not going to solely strengthen model recognition and loyalty amongst current followers but additionally introduce each manufacturers to new audiences.

Tom Emelo, Chief Technique Officer at Relatable

Relatable was beforehand often known as What Do You Meme?, a reputation shared with its flagship sport. Since increasing additional into further sport releases, toys, plush, and extra, the corporate rebranded to mirror its wider choices.

“Teaming as much as create the Nearly Friday sport is a pure extension of our model, and we imagine that is one thing that everyone who’s ever laughed at a joke from Friday Beers will actually love,” says Jack Barrett, CEO at Nearly Friday Media.

Nearly Friday is obtainable now solely at Target for $19.99.

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